A little about me

Born in São Paulo at the fading end of the 70s, raised in Rio during the first cries of the 80s. I grew up in the now-obsolete era of kites, marbles, table football and barefoot street soccer (if you remember using your toe as a goalpost, you know what I mean). Along the way, I picked up a few addictions: drawing, football, cinema and samba schools. Passions that, in one way or another, helped shape the designer I became.

Graduated in Advertising from Cásper Líbero College, I could throw around a bunch of buzzwords to describe my professional career and creative process, but I believe some corporate clichés smell even older than a fax machine. I’m also not a fan of the whole “my work speaks for itself” thing. I believe every project asks for something different from the person behind it — which turns a good designer into a kind of chameleon (yeah, another cliché).

In a world where what goes viral is increasingly made of funny burnout memes and empty motivational quotes, I consider myself lucky to genuinely love what I do. My portfolio is like a huge Christmas dinner table where all my children gather. But unlike most family reunions, they actually get along.